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Which campaign type should I use? Email, LinkedIn, or Email + LinkedIn

The three kinds of campaign in Distro, how they differ, and where each one is built. All of them are listed together under Outreach โ†’ Campaigns.

Updated 1 min read

Every campaign lives in one list: Outreach โ†’ Campaigns. When you click New campaign, Distro asks how you want to reach people.

EmailLinkedInEmail + LinkedIn
What it sendsA sequence of emails with follow-upsConnection requests and messagesEmails and LinkedIn steps in one flow
Sends fromYour Google accountYour LinkedIn account, through the Distro Chrome extensionBoth
Stops when someone repliesYes (follow-ups wait for If no reply)YesYes, a reply on either channel stops it for that person
Add people after launchNo (duplicate the campaign instead)See LinkedIn campaignsYes, any time
Built inThe email campaign builderThe LinkedIn campaign builderThe Email + LinkedIn builder

You only see the types your account has. Without LinkedIn, New campaign goes straight to the email builder.

Which one to pick

  • Email when you have email addresses and want a simple sequence with follow-ups.
  • LinkedIn when you only have LinkedIn profiles, or want a LinkedIn-only approach.
  • Email + LinkedIn when you have both for most people, or want to warm people up on one channel before the other. People with only one channel just skip the other channel's steps. See Email + LinkedIn campaigns.

The Campaigns list

  • Type tabs: All, Email, LinkedIn, Email + LinkedIn, with how many of each.
  • Status: All statuses, Drafts, Ready, Active, Paused, Completed, Archived.
  • Columns: type, status, people, emails sent, opened, replied, and LinkedIn requests, accepted and replies.
  • Row menu (โ‹ฎ): open, results, pause or resume, duplicate, archive or restore, and delete when the campaign never reached anyone.

Compose single email on the same page sends one email to one person, outside any campaign.

Opening a launched Email + LinkedIn campaign shows its overview and results first; editing is behind Edit.

Still stuck?

Email us at hello@usedistro.com with what you tried and what you see. Signed in? Help & support in the app has walkthrough videos and a message form.

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