Free ICP generator. Find your ideal customer from your website.
Enter your website and get your primary buyer, the roles involved, their problems, what makes them buy, where to find them and a first line for your cold email.
Free, no signup. Up to 3 runs a day. We read your homepage only.
From your homepage to your ideal customer.
- 1
Enter your website
No signup. We read your public homepage only.
- 2
We read your site
Headline, sections and copy: what you sell and who it's for.
- 3
AI builds the profile
Grounded in your site, not a generic template.
- 4
Put it to work
Use it for targeting, messaging and content, or let Distro run it.
Questions founders ask.
What is an ideal customer profile (ICP)?
An ICP describes the kind of company and the people inside it who get the most value from what you sell: the company type and size, the roles involved, the problems they have, and what triggers them to buy.
How does the ICP generator work?
It reads your homepage, then uses AI to describe your most likely buyers based only on what your site says. It doesn't use any of your private data and doesn't need an account.
Is it free?
Yes. You can run it up to 3 times a day without signing up.
How is this different from Distro's GTM plan?
The generator gives you a quick profile. Distro's GTM plan goes further, with buyer personas, positioning, channels and a path to your first 100 customers, and then runs your cold email, LinkedIn outreach and SEO from it.
What should I do with my ICP?
Use it to choose who to contact first, what problem to lead with, and which searches to write content for. The first line it suggests is a starting point for your cold emails.
Want Distro to reach these buyers for you?
Paste your website. Distro builds your full GTM plan and drafts your first campaign. 3 days free, no card.
3-day free trial. No card needed.