Comparison

Distro vs Apollo.io

Apollo combines a large contact database with sequences and a dialer. Distro starts from your website and runs email, LinkedIn and SEO from one plan.

Distro

Distro works out who buys from you, runs cold email from your own Gmail and LinkedIn outreach from buyer intent, and publishes content for Google and AI search.

Best for: Founders who want the outreach and content run for them, not another database to work.

Apollo.io

A B2B data and sales engagement platform with a large contact database, sequences, a dialer, buying signals and AI agents.

Best for: Sales teams that want a big prospect database and outbound sequencing and calling in one per-seat platform.

Side by side

Distro vs Apollo.io, feature by feature.

DistroApollo.io
Cold emailFrom your own Gmail, written per personSequences with deliverability tools
LinkedIn outreachFrom buyer intent, in your own browserListed as integrated into outreach
Buyer intent on X and RedditYes, with Distro CopilotNot mentioned on their site
SEO and AI search contentPlanned and published to your blogNot mentioned on their site
GTM plan from your websiteYesNo
Built-in contact databaseNo. Import a CSV or build lists from LinkedIn engagement240M+ contacts and 30M+ accounts
ControlApprove everything, or autopilot on ScaleSequences and AI agents
PriceGrowth $49/mo, Scale $97/moFree plan; Basic $49/user/mo billed annually
Honest take

Where each one is stronger.

Where Distro is stronger

Does the work

Distro writes and sends the outreach and publishes content from a plan built for you.

Inbound from search

SEO articles for Google and AI search are included.

Simple pricing

Per business, not per seat with credits.

Where Apollo.io is stronger

Contact data

Apollo's database is far larger than anything Distro offers; Distro has none built in.

Calling

A dialer is available on higher plans.

Free to start

A free plan with no card.

The verdict

If you need contact data and a sales team's toolkit, Apollo is hard to beat. If you're a founder who wants the right conversations started and content published for you, Distro is the simpler fit.

Distro: Growth $49/mo, Scale $97/mo. 3 days free, no card.Apollo.io: Free plan; paid from $49/user/mo billed annually. (their pricing)
FAQ

Questions founders ask.

Can I use Apollo with Distro?

Yes. Export a list from Apollo as a CSV and import it into Distro, which then writes and sends the personalized emails.

Is Distro an Apollo alternative?

For founders who want outreach and content run for them, yes. For a large contact database and dialer, Apollo is the stronger tool.

See what Distro would do for your business.

Paste your website. Distro works out who buys from you and drafts your first campaign. 3 days free, no card.

3-day free trial. No card needed.